Trying to stay ahead of the CRM curve is difficult when you run with companies like SAP, Oracle, and Salesforce.com. Brent Estes who blogs under the name “CRM Guy” talks about how CRM has evolved over the years and the coming trends of CRM. He starts out this post with a quote from Yogi Berra which is pretty appropriate for any industry. His post starts off as follows:
Some significant trends in the small- and medium-sized business CRM market include on-demand CRM, browser-based on-premise CRM, CRM as a portal to other applications, mobility applications, and big players moving into the SMB space.
The on-demand CRM market is currently owned by salesforce.com but he claims Microsoft will be launching their version of on-demand CRM this fall codenamed “Titan”. Check out the rest of his post here.