Salesforce.com just finished their annual CRM user conference in San Francisco and it was amazing to say the least. I’ve attended almost every year and they continually get better each time. Attendance was close to 10,000 which made it seem more like a large company gathering (which I guess Salesforce.com now is) which was a negative for me.
The Monday night gala was excellent though featuring Foo Fighters live and an open bar. The buffet and assortment of desserts was also delightful especially if you like chocolate. If you weren’t aware, Journey was supposed to play Dreamforce instead of Foo Fighters but for some reason ended up canceling. Lots of people were bummed out but Foo put on a great show regardless!
Something else that I noticed was the plastic badge holders you got once registering. Very nice and professional-looking. In fact, the whole registration process is automated (you check in via their laptops) it makes things quite easy and painless. Times have sure changed and for the better. The only thing I didn’t like was the size and placement of your last name and company. The font was too small so I had trouble reading other people’s company names when speaking with them. Such a minor thing but important when trying to network and read names. Continue reading “Dreamforce 2008 CRM Wrap”